Our services are designed to help you to attract, convert and retain customers. We’ll help you to build long, fruitful relationships that deliver better value and ROI. 

What We Do

Data Insight

Customer insight is the foundation of successful marketing. From data profiling and segmentation to cleansing and builds, we’ll help you to gain clear insight into your customer base.

Understand who your best customers are, where they are, their preferences and behaviour.

Customer Strategy

Let’s look at the big picture. What are your objectives? What are your challenges? We’ll help you to build a customer journey that attracts, engages and retains your ideal customers.

Carefully balanced, a sound strategy delivers on short term wins and long term goals. 

Cross-Media Campaigns

Connect with your customers through innovative, conversion-focused campaigns. Combining digital, social and offline media, we’ll ensure the best customer experience for your users.

From creative concepts to roll out and response handling and analysis, you’re in safe hands. 

Direct Mail

Direct mail is effective and growing. Among increasing digital noise it stands out, delivering longevity and superb results.

Ideal for in-house teams without DM expertise, we’ll take your campaign from concept to delivery, including response handling and attribution.


Take your campaigns to the next level with dynamic content. By personalising key elements, from text to imagery and language, you can create highly relevant, highly targeted conversations – at scale. Based on insight and pre-defined segments, personalisation can rocket your results.

Systems Integration

Do you have multiple technologies, data streams or legacy systems? These can challenge and hinder your results.

We’ll integrate your existing systems, or build new, easy to use online tools. Achieve better results, in shorter timeframes and with greater efficiency.

our partners

“We have a longstanding relationship with Nicki and Relativity. Their solution meets our requirements for last minute changes to products, services and rates, giving us total flexibility when communicating with customers.”

Manager, Global Logistics Company

“We’re delighted - both in terms of the activity, and the insight it delivered about our customers. The team was really committed to delivering on the objectives.”

Claire Round, English National Opera

“Nicki was always driving improvements in personalisation and variable data, and helped us to improve our fundraising effectiveness and donor retention.”

Samantha Lane, Gurka Welfare Trust

“Relativity’s knowledge in marketing and data management ensure that we identify and connect with our customers in the most timely, creative and engaging way.”

Katy Ingram, Feather & Black

work with us


  • Understand who your best customers are, their preferences and behaviour
  • Build a strategy that attracts, engages and retains your ideal customers
  • Connect through innovative, results-focused cross-channel campaigns
  • Create highly relevant, highly targeted conversations, at scale
  • Integrate technologies to achieve better results, in shorter timeframes and with greater efficiency.

TBC…. contact form or…